Creating The Perfect Burger
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Friday, February 08, 2019
By visualfare
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THE PERFECT BURGER

Have you ever wondered why a great looking hamburger makes you hungry?

There is a difference in making a great looking hamburger to eat and a great hamburger for photography. However, both are designed to produce the same outcome - it makes you hungry.
In both cases, you’re using the same buns, components, stacking order and quantities while the primary focus rests on properly cooked meat that retains a moist, juicy look.

Creating hamburgers for film involves retaining the freshness of the meat and other components while filming under hot lights. The right bun, crisp lettuce, beautiful slices of tomato and onion, all in correct proportion to the meat and the meat’s moistness and retention of color, are key elements. Keeping everything fresh at the same time, while composing an image on set, can be daunting. However, with the right tools, it doesn’t have to be. 
Many Food Stylists slather these components in an oil substance like Pam or use their own oil-based concoctions. The problem with this technique is that food is not oil based, rather it contains water and accepts water readily. It makes sense to use a water based product to increase plumpness and freshness.
Food Shine was created for use on fresh meats, cut meats, cooked meats, cut vegetables, and cut citrus to plump and enhance foods for film. It is water based and designed to increase the shine and freshness of foods. Enticing and luscious looking food is always colorful, has great texture and looks moist and delicious.
Food Shine is lightweight, has a moisture “life” of about 20 minutes, and gives the food a perfect shine. It has been tested and proven, on set, for over 20 years. It has a shelf-life of 6 months without refrigeration.
How will you keep your set food for heroes, (food for final film presentation), looking moist? Food Shine will be available August 1, 2017 on www.visualfare.com.

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